1 page.title=Visibility for Your Apps 2 page.metaDescription= 3 4 @jd:body 5 6 <div style="float:right;margin:0px 0px 24px 0px;"> 7 <img src="{@docRoot}images/gp-tab.png" style="width:420px" alt="" /> 8 </div> 9 10 <p>A billion downloads a month and growing. Get your apps in front of millions 11 of users at Google's scale. </p> 12 13 14 <h2 id="reach">Worldwide reach, rapid growth</h2> 15 16 <p>Google Play is the premier store for distributing Android apps. Its 17 preinstalled on more than 400 million devices worldwide, a number growing by 18 more than a million every day. Android users have downloaded 19 more than <strong style="text-wrap:none;">25 billion apps</strong> from Google 20 Play, growing at a rate of more than 1.5 billion per month.</p> 21 22 <p>When you publish on Google Play, you put your apps in front of Android's huge 23 base of active customers, in more than 130 countries and territories across the 24 world. </p> 25 26 <p>Google Play is a central part of the Android experience. New users 27 personalize their devices with apps, games, and other Google Play content. 28 Existing users return regularly to see what's trending and new. Downloading new 29 apps is extremely convenient and fast— Google Play pushes apps to the 30 user's devices instantly, over the air. No cable or sync is ever needed.</p> 31 32 <div style="float:left;margin:0px 20px 0px 0px;width:374px;"> 33 <div style="width:378px;padding:2px;"> 34 <img src="{@docRoot}images/gp-growth-downloads.png" style="width:600px;margin-bottom:0em;"> 35 </div> 36 <p class="image-caption" style="padding:.5em"><span 37 style="font-weight:500;">Growth in app consumption</span>: Users download more than 38 1.5 billion apps from Google Play each month.</p> 39 </div> 40 41 <div> 42 <p>Google Play is also a top destination for visitors from the web. Anyone 43 with a browser can explore everything that Google Play has to offer from its <a 44 href="http://play.google.com/store">web site</a>. Android users can even buy and 45 install the apps they want and Google Play pushes them automatically to their 46 devices over the air. </p> 47 48 <p>The accessiblility and convenience of the Google Play web 49 site give you new ways to drive traffic to your products from online ads, web 50 search, cross-linking, and more.</p> 51 </div> 52 53 <div style="clear:both;"> 54 <h2>Built for app discovery</h2> 55 56 <p>Google Play is designed to connect users with great apps and games. It 57 provides key channels to help your app get noticed and gain traction in the 58 marketplace.</p> 59 60 <h3 id="ratings">User ratings and reviews</h3> 61 62 <p>When you develop a great app, Android users show their appreciation through 63 ratings and reviews. They rate your app (out of 5 stars) after downloading it 64 and can post a short description of their experience. When other users are 65 considering your app, they look at the ratings and reviews as key benchmarks of 66 the apps quality. </p> 67 68 </div> 69 70 <p>Your apps rating is one of the most important factors influencing its 71 ranking in the various lists and search results in Google Play. It's also one of 72 the key signals that the editorial staff looks for, when curating apps and games 73 for promotion in the store.</p> 74 75 <div style="border:1px solid #DDD;padding:1px;margin-left:110px;width:504px;"> 76 <img src="{@docRoot}images/gp-rating-web.png" style="width:500px;padding:0;margin:0;"> 77 </div> 78 79 <h3 id="category" stdle="padding-top:2em;">Category browsing</h3> 80 81 <p>When you publish an app in Google Play, you pick the category in which you 82 want users to find your app. More than 30 categories are available. Inside each 83 category, apps are ranked based on a combination of ratings, reviews, downloads, 84 country, and other factors. Many popular categories also start with a collection 85 of featured apps selected by the Google Play editorial staff.</p> 86 87 <div style="clear:both;margin-top:2em;margin-left:10%;width:560px;"> 88 <div style="clear:both;margin-top:2em;"> 89 <img src="{@docRoot}images/gpp-cat-feature280-puzzle.png" style="width:180px"> 90 <img src="{@docRoot}images/gpp-cat-feature280-photo.png" style="width:180px"> 91 <img src="{@docRoot}images/gpp-cat-feature280-sports.png" style="width:180px"> 92 </div> 93 <p class="image-caption"><span style="font-weight:500;">Featuring in 94 categories</span>: Most app and game categories include a featured list curated 95 by the editorial team.</p> 96 </div> 97 98 <h3 id="search">Search</h3> 99 100 <p>Search on Google Play lets users pinpoint an app or game quickly. Search uses 101 powerful heuristics to suggest terms as the user types, and it offers direct 102 links to apps as suggestions. In results, users find the most relevant, most 103 popular apps at the top. </p> 104 105 <div style="float:left;margin:12px 24px 0px 0px;"> 106 <img src="{@docRoot}images/gp-top-new-paid.png" style="width:250px"> 107 </div> 108 109 <h3 id="top-charts" style="padding-top:1em">Top charts and lists</h3> 110 111 <p>Top charts keep users in touch with whats popular and trending with Android 112 users, right from the Apps and Games home pages. The charts are generated 113 several times each day based on recent download activity, keeping them fresh and 114 allowing new apps to move upward in the charts. To make the charts as relevant 115 as possible for users across the world, they are also country-specific in 116 Google Play's most popular countries.</p> 117 118 <p>As your apps get traction and build momentum in downloads and ratings, 119 theyll climb one or more of the top charts and gain even more exposure.</p> 120 121 <div> 122 <table style="width:440px"> 123 <tr> 124 <td style="width:100px">Top Free</td><td>Free apps and games</td></tr> 125 <td style="width:140px">Top Paid</td><td>Priced apps and games</td></tr> 126 <td>Top New Free</td><td>Less than 30 days old</td></tr> 127 <td>Top New Paid</td><td>Less than 30 days old</td></tr> 128 <td>Top Grossing</td><td>Gross proceeds, free or priced</td></tr> 129 <td>Best Selling</td><td>Popular priced games</td></tr> 130 <td>Trending</td><td>New arrivals growing quickly in installs</td> 131 </tr> 132 </table> 133 </div> 134 135 <div style="clear:both"> 136 <h4 id="featured" style="padding-top:2.5em;">Featured, Staff Picks, Collections, 137 and Badges</h4> 138 139 140 <div style="float:right;margin-left:18px;"> 141 <img src="{@docRoot}images/gp-apps-home.png" style="width:180px"> 142 <img src="{@docRoot}images/gp-games-home.png" style="width:180px"> 143 </div> 144 145 <p>The Google Play editorial team is dedicated to bringing the best apps to the 146 attention of users and setting the tone for app quality throughout the store. 147 It constantly reviews apps from across Google Play to find 148 not only the best-known apps and games, but also the diamonds in the rough that 149 they want more people to see. </p> 150 151 <p>When the team finds great apps and games, it uses the <em>Featured</em>, 152 <em>Staff Picks</em>, and other collections to promote them to users.</p> 153 154 <p>You can't nominate your app for featuring, but the team is always 155 on the lookout for great apps through a number of signals and indicators. 156 If you build an app that users love and that looks great on Android devices, 157 the editorial team will notice.</p> 158 </div> 159 160 <h4>Featured and Staff Picks</h4> 161 162 <p>Each week the Google Play editorial staff selects a new set of apps to 163 promote in its popular <em>Featured</em> and <em>Staff Picks</em> collections. 164 </p> 165 166 The <em>Featured</em> collections highlight the latest and greatest app and game 167 titles available for Android. Category featuring highlights the best and most 168 popular apps in the top categories. 169 170 <em>Staff Picks</em> collects all recently featured apps and games on Google 171 Play. To better reach tablet users, theres a special <em>Staff Picks</em> 172 collection that highlights the best apps for Android tablets.</p> 173 174 <div style="float:left;margin-right:18px;"> 175 <img src="{@docRoot}images/gp-collectibles.png" stydle="width:180px"> 176 177 </div> 178 179 <h4>App collections</h4> 180 181 <p>From time to time the editorial staff puts together a collection of apps and 182 games based on a theme or seasonal event. The collections are popular with 183 customers because they are timely and relevant, and they provide a new way to 184 showcase great Android apps to users.</p> 185 186 <p>The editorial staff chooses apps for collection promotions in a similar way 187 as for featuring—high-quality apps that show the best of Android on phones 188 and tablets. For collections the staff also looks for apps that can make an 189 interesting or unique contribution to the collection as a whole. </p> 190 191 <h4><img style="margin-right:.25em;margin-bottom:.5em;" 192 src="{@docRoot}images/editorschoice_ann.png"> EDITORS' CHOICE</h4> 193 194 <p><em>Editors Choice</em> is a curated collection of apps that highlights some 195 of the very best apps available on Android. These apps are chosen for high 196 quality and great UI, long-term popularity, and innovative use of Android 197 features.</p> 198 199 <p>Apps chosen for <em>Editors Choice</em> also receive a badge that is 200 displayed wherever the app name is seen in Google Play.</p> 201 202 <h4><img style="margin-right:.25em;margin-bottom:.5em;" 203 src="{@docRoot}images/topdev_ann.png"> TOP DEVELOPER</h4> 204 205 <p>Top Developer is a badge recognizing established, respected developers for 206 their commitment to launching high-quality and innovative apps on 207 Android. The Google Play editorial staff selects developers awards a Top 208 Developer badge from time to time, based on the cumulative work of the 209 developer.</p> 210 211 <p>The Top Developer badge appears next to the developer name wherever it is 212 displayed in Google Play. For a developer, the badge means long-term recognition 213 of all of your apps. For users, the badge signifies an additional level of trust 214 and confidence in your products.</p> 215 216 <h3 id="details">Rich, colorful product pages</h3> 217 218 <p>In Google Play, your apps storefront is its <em>product details page</em> 219 — a rich and colorful page that lets you promote your app, highlight its 220 ratings and reviews, and show what your app can do. 221 222 <p>Your product details page is the one page where your users come to find out 223 everything about your app. When they see your app listed in search results, top 224 charts, category listings, and collections, one tap takes them directly to your 225 product details page.</p> 226 227 <div style="float:right;margin-left:10px;"> 228 <img src="{@docRoot}images/gp-details-pages-magicpiano.png" style="width:500px"> 229 </div> 230 231 <p>You can manage your product details page through the <span 232 style="font-weight:500">Google Play Android Develeper Console</span>, from any 233 web browser. Just sign in, upload or update your brand assets, and enter your 234 product details in the languages of your markets. </p> 235 236 <p>When you publish, Google Play adds your apps ratings, reviews, links to your 237 other products, and more, and makes sure your product details page looks great 238 on phones, tablets, or in a web browser.</p> 239 240 <p>You can link web users directly to your product details page from outside 241 Google Play, such as from your web site, an ad campaign, reviews, social media 242 posts, and more. See <a href="{@docRoot}distribute/googleplay/promote/linking.html">Linking 243 to Your Products</a> to find out how. </p> 244 245 <p>To learn more about how to create your product details page, see 246 <a href="{@docRoot}distribute/googleplay/publish/index.html">Publishing on Google Play</a>.</p> 247
