1 page.title=Designed for Families 2 page.metaDescription=Designed for Families helps you make your apps and games more discoverable to families. 3 page.image=/distribute/images/about-dff-sm.jpg 4 meta.tags="families, googleplay, distribution" 5 page.tags="families" 6 7 @jd:body 8 9 <p> 10 If you've built great apps designed for kids or families, the family 11 discovery experience on Google Play is a great way to surface them to 12 parents. 13 </p> 14 15 <p> 16 Developers are invited to opt-in these apps and games to the new Designed for 17 Families program. Apps that meet the <a href= 18 "https://support.google.com/googleplay/android-developer/answer/6184502">program 19 requirements</a> will be featured through Google Play's family-friendly 20 browse and search experiences so that parents can find suitable, trusted, 21 high-quality apps and games more easily. 22 </p> 23 24 <div class="figure-center"> 25 <iframe width="640" height="360" src="https://www.youtube.com/embed/QDM52bblwlg?rel=0&controls=0&showinfo=0" 26 frameborder="0" allowfullscreen></iframe> 27 </div> 28 29 <p> 30 Opt-in your apps and games to Designed for Families from the <strong>All 31 Applications</strong> page in the <a href= 32 "https://play.google.com/apps/publish/">Developer Console</a>, under 33 <strong>Pricing and Distribution</strong>. For more information on opting-in, 34 visit the Google Play Developer <a href= 35 "https://support.google.com/googleplay/android-developer/answer/6231938">Help 36 Center</a>. 37 </p> 38 39 40 <h2 id="benefits">Benefits</h2> 41 42 <div class="figure" style="width:300px;"> 43 <img src="{@docRoot}images/distribute/dff-browse.png" style="width:300px"> 44 <p class="figure-caption" style="text-align:center"> 45 New browsing categories give you improved visibility to parents. 46 </p> 47 </div> 48 49 <p> 50 Designed for Families expands the visibility of your family content on Google 51 Play, helping parents easily find your family-friendly apps and games 52 throughout the store. And new features create a trusted environment that 53 empowers parents to make informed decisions and engage with your content. 54 </p> 55 <h3> 56 Search 57 </h3> 58 59 <p> 60 Only apps and games opted-in to the Designed for Families program will show 61 up in searches initiated from the Family section in Apps Home. Theyll also 62 be more visible when users search for family or kid related content from 63 anywhere in the Play store. 64 </p> 65 66 <h3> 67 Browse 68 </h3> 69 70 <p> 71 The Family star button on Apps and Games Home points to an enhanced discovery 72 experience for parents looking for family appropriate content. The new Family 73 section includes uniquely merchandised content, new categories, and age-based 74 browsing. Participating apps will receive this additional visibility on top 75 of their existing categories, rankings, and reviews elsewhere on the Google 76 Play store. 77 </p> 78 79 <h3> 80 Character pages 81 </h3> 82 83 <div class="figure" style="width:300px;"> 84 <img src="{@docRoot}images/distribute/dff-character-group.png" style= 85 "width:500px"> 86 <p class="figure-caption" style="text-align:center"> 87 Character pages let parents discover your content based on familiar brands 88 and characters. 89 </p> 90 </div> 91 92 <p> 93 Parents can now discover content for popular characters from around the globe 94 in one place, including apps, games, movies, tv shows, books, and even music. 95 This provides a powerful way for parents to discover content from familiar 96 brands and beloved characters, and allows you to reach a highly relevant and 97 targeted audience. 98 </p> 99 100 <h3> 101 Merchandising 102 </h3> 103 104 <p> 105 The family sections include their own merchandised collections. The themed 106 collections on these pages are curated to ensure quality and limited only to 107 content accepted into the Designed for Families program. 108 </p> 109 110 <h3> 111 Badging 112 </h3> 113 114 <p> 115 Apps participating in Designed for Families are marked with the family star 116 badge, which reflects the target age you select for your apps and serves as a 117 signal of quality for parents. 118 </p> 119 120 <div class="figure" style="width:300px;"> 121 <img src="{@docRoot}images/distribute/dff-badging.png" style="width:300px"> 122 <p class="figure-caption" style="text-align:center"> 123 Participating apps are marked with the family star badge. 124 </p> 125 </div> 126 127 <h2 id="elibibility"> 128 Eligibility 129 </h2> 130 131 <p> 132 The Designed for Families program is designed to be inclusive of apps that 133 are made for kids as well as those that can be enjoyed by the entire family. 134 General audience apps that have no specific benefit or relevance for 135 audiences under the age of thirteen will not be accepted into the program. To 136 participate, there are specific guidelines and policies your apps need to 137 meet, which are assessed in an app content review. 138 </p> 139 140 <p> 141 Make sure that you're familiar with the policies that your app must comply 142 with. These include <a href= 143 "http://play.google.com/about/developer-content-policy.html">content 144 policies</a>, the <a href= 145 "http://play.google.com/about/developer-distribution-agreement.html">Developer 146 Distribution Agreement</a>, and the <a href= 147 "https://play.google.com/intl/ALL_us/about/families/developer-distribution-agreement-addendum.html"> 148 Designed for Families DDA Addendum</a>. 149 </p> 150 151 <p> 152 Your app must also meet the <a href= 153 "https://support.google.com/googleplay/android-developer/answer/6184502">Designed 154 for Families program requirements</a>. 155 </p> 156 157 <h2 id="optin"> 158 Opt-in and FAQs 159 </h2> 160 161 <p> 162 To learn how to opt-in and find more details about the program, visit the 163 Google Play Developer <a href= 164 "https://support.google.com/googleplay/android-developer/answer/6231938">Help 165 Center</a>. 166 </p> 167 168 <h2 id="contact"> 169 Stay in Touch 170 </h2> 171 172 <p> 173 If you'd like to receive occasional emails with news relating to the Designed 174 for Families program and Google Play opportunities, sign up using the 175 <a href="https://docs.google.com/forms/d/1EtvUWqlkxS6RxHJjeI-3-7uzdbIZx6n9Cocy2D369B8/viewform"> 176 Designed for Families Interest Form</a> 177 </p> 178 179 <h2 id="playbook"> 180 Find Success with the Family Playbook 181 </h2> 182 183 <p> 184 Read our developer guide, "The Family Playbook", to get tips on how to succeed 185 with family and kid-focused apps and games on Google Play. 186 </p> 187 188 <p> 189 The Family Playbook is a companion guide to <a href="https://g.co/play/developerguide">The 190 Secrets to App Success on Google Play</a> and includes best practices and advice from 191 other developers to help you tailor your apps for families and kids in order to 192 provide high quality, age-appropriate content. 193 </p> 194 195 <div style="text-align:center"> 196 <a href="http://g.co/play/familyplaybook"> 197 <img alt="Get it on Google Play" 198 src="https://play.google.com/intl/en_us/badges/images/books/en-play-badge-border.png" 199 style="height:60px" /> 200 </a> 201 </div> 202 203 <p> 204 You can also <a 205 href="{@docRoot}shareables/distribute/family_playbook/family_playbook_v2a_en.pdf">download 206 the pdf</a>. 207 </p> 208 209 <p> 210 Wed love to hear your feedback so we can continue to improve our developer 211 resources, please <a href="http://goo.gl/xZL1No">let us know what you think</a>. 212 </p> 213
