1 page.title=Achievements drive engagement in Doctor Who: Legacy 2 page.metaDescription=The Tiny Rebel Games integrated achievements and cloud services from Google Play games services into the award-winning Doctor Who: Legacy game, under license from BBC Worldwide. 3 page.tags="developerstory", "games", "googleplay" 4 page.image=images/cards/distribute/stories/doctor-who-legacy.jpg 5 page.timestamp=1456431511 6 7 @jd:body 8 9 10 <h3>Background</h3> 11 12 <div class="figure" style="width:113px"> 13 <img src="{@docRoot}images/distribute/stories/doctor-who-legacy-icon.png" 14 height="113" /> 15 </div> 16 17 <p> 18 The Tiny Rebel Games team has a combined experience of over 35 years in 19 creating blockbuster console, PC, and mobile games in the areas of production, 20 design, marketing, social media, PR, and distribution. 21 </p> 22 23 <p> 24 They are the publisher and co-developer (along with Seed Studio in Taiwan) of 25 the award-winning 26 <a class="external-link" 27 href="https://play.google.com/store/apps/details?id=com.tinyrebel.doctorwholegacy"> 28 Doctor Who: Legacy</a> game, under license from BBC Worldwide. 29 </p> 30 31 <h3>What they did</h3> 32 33 <p> 34 Tiny Rebel Games integrated achievements and cloud services from Google 35 Play games services into Doctor Who: Legacy. Achievements were supported with 36 beautifully designed and customized badges to encourage players to unlock. To 37 delight users with quick wins, achievements can be unlocked from within the 38 first play session. In addition, percentage progress updates keep players 39 motivated. 40 </p> 41 42 <h3>Results</h3> 43 44 <div class="figure" style="width:237px"> 45 <img 46 src="{@docRoot}images/distribute/stories/doctor-who-legacy-screenshot.png" 47 srcset= 48 "{@docRoot}images/distribute/stories/doctor-who-legacy-screenshot.png 1x 49 {@docRoot}images/distribute/stories/doctor-who-legacy-screenshot_2x.png 2x"> 50 <p class="img-caption"> 51 Beautifully designed achievements badges encourage unlock 52 </p> 53 </div> 54 55 <p> 56 After integrating achievements, Tiny Rebel Games saw a dramatic increase in 57 daily revenues as a result of an increase in daily installs and the average 58 revenue per install 59 </p> 60 61 <p> 62 Some key metrics include: 63 <ul> 64 <li>Average <b>daily revenue increased 108 percent</b> from the 30 days 65 before to the 30 days after integrating Google Play games services.</li> 66 <li>30-day <b>average revenue per install increased 53 percent</b> after 67 implementation.</li> 68 <li>Among achievement earners, <b>integration increased daily average 69 revenue per user by ~33 percent</b>.</li> 70 </ul> 71 </p> 72 73 <p> 74 "Google Play has been a tremendous partner of ours in our launch and support 75 of Doctor Who: Legacy, which to date remains our most successful platform in 76 terms of downloads and revenue. Integration of cloud services and achievements 77 dramatically improved our daily revenues and we continue to look to add 78 additional services like the newly announced Google Quests," says Susan 79 Cummings, CEO and Executive Producer at Tiny Rebel Games. 80 </p> 81 82 <p> 83 See examples of how Tiny Rebel Games integrated Google Play games services 84 achievements into the 85 <a href="{@docRoot}shareables/stories/TinyRebel_DoctorWhoLegacy_gpgs.pdf"> 86 UI of Doctor Who: Legacy</a>. 87 </p> 88 89 <h3>Get started</h3> 90 91 <p> 92 Find out how to add 93 <a href="https://developers.google.com/games/services/common/concepts/achievements">achievements</a> to your games and discover more about 94 <a href="https://developer.android.com/distribute/engage/game-services.html"> 95 using Google Play games services</a> in your games to increase player 96 engagement and revenues. 97 </p> 98
